Windows XP Starter Edition Hindi Launches June 7th, 2005

Vinod Kumar

On June 2nd MS successfully launched Windows XP Starter Edition in India in partnership with the State Government of Uttaranchal.

XP Starter Edition Approach in India:

  • Focus: Target XP Starter Edition to modest-income households in the non-metro cities through partnership programs with state governments. Starting with state government employees and expanding to citizens subsequently.
  • Partner: Create an ecosystem comprising Intel, OEMs and financial institutions to ensure wide-spread availability of affordable PCs (EMI @ Rs.399/-)
  • Position: XP Starter Edition as the ideal platform for 1st time modest income users

 

Some news items carried by media:

http://economictimes.indiatimes.com/summary/1130858.cms

http://www.thehindubusinessline.com/2005/06/03/stories/2005060303430100.htm

http://www.financialexpress.com/latest_full_story.php?content_id=92707

http://www.indianexpress.com/full_story.php?content_id=71571

http://www.hindu.com/2005/06/03/stories/2005060309891800.htm

http://www.telegraphindia.com/1050603/asp/business/story_4820930.asp

http://www.tribuneindia.com/2005/20050603/biz.htm#10

http://www.deccanherald.com/deccanherald/jun22005/update122322200562.asp

http://www.channeltimes.com/channeltimes/jsp/article.jsp?article_id=4163&cat_id=819

http://www.zdnetindia.com/news/national/stories/122871.html

http://sify.com/finance/fullstory.php?id=13815284

http://www.indiainfoline.com/news/news.asp?dat=59828

http://www.siliconindia.com/shownewsdata.asp?newsno=28329&newscat=Technology

 

Source Abhisek Kant (CPM, Microsoft)

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