Why do we Blog? Looking back … January 30th, 2013

Vinod Kumar

A decade back the concept of blogging was not that common and I am sure a lot of them including me jumped into the wagon. I started blogging back then with a number of different thoughts in mind. I am sure it has changed almost every couple of years. Now with close to 1400+ posts done, I thought of taking a reflection to what was done in the past and what motivates me / others into blogging. These are purely my views and would love to read your opinions too. Feel free to chime in.

Your blog is your unedited version of yourself ~ Lorelle

Early Days 

My early days were different. I didn’t quite understand what this whole blogging was. It was some sort of Links and resources that I used to post. Least did I understand what was the use for my audiences and how they can consume this data. But then the new social wave of Twitter and Facebook made me think twice. I found those as a great medium of sharing quickly the links that I have been reading. I started to re-think what should I blog now?

The first thing you need to decide when you build your blog is what you want to accomplish with it, and what it can do if successful ~ Ron Dawson

What will be the content ?

~3 years back, this brain wave did hit me and I needed to change my style. For a matter of fact, I didn’t have a style to be frank :). I started thinking – what to write? There are two schools of thought. Write something new, completely interesting and something that is not available elsewhere. Now the probability for creating such content is almost extinct. Trust me, I know few friends who keep saying this logic and I can see them almost non-existent in the blogging space. It is impossible to be truly+completely creative, innovative and new in every blog post you write – I would say almost impossible. The second school was to share our perspectives and our learning’s. That necessarily doesn’t mean they are completely new, but those can be our view. I loved to take that route now.

Blogging is best learned by blogging…and by reading other bloggers ~ George Siemens

Focus on your topics 

Here again there are two schools of thoughts. Pick a core narrow topic and dive deeply over your blogs or find one broad area and start exploring / expanding on that concept. Trust me, I thought this is my blog and let me share everything that I play with and things that symbolizes me. So here I talk from SQL Server, Management, Microsoft Office Productivity, Phone, SharePoint, Events I attend and more. This is not a personal blog but still professional enough to get everyone’s interest on various topics. So as you create your blog, find your comfort zone and the next point details how I mind-map things. Don’t forget, blog is your identity – it is YOU.

Build your own brand 

Once you have a topic / areas identified, it is critical we have a plan on how we execute the same. If you recollect over my blog, I have sort of various theme’s. Standard technical SQL content, What’z new in next version, Management and Leadership content, Personal Development content, Picture Posts, Links and Resources, Tips and Tricks as various sections. The rough workflow would include:

Readers subscribe to blogs when they provide an informational or entertainment value so great that it would be a loss to not subscribe to it ~ Maki

  1. Find the area’s where you feel there is enough you can write. Most importantly that needs to be interesting :).
  2. Outline few possible posts that you plan to write on them.
  3. Pick the obvious easy ones and get ready to write.
  4. Think about your readers and what they are going to expect out of it every time. You need to be cognizant of your current readers as well as potential future readers who will land here. Think, rethink if the topics are of great interest at large.
  5. Make a mind map on potential new people you want to target with your blogs.
  6. With 4 and 5 in place, balance the possible needs, interests, topics and questions our readers might ask on the very subject. Address them in one blog post.
  7. The best way you can get rid of your potential readers is by giving tons of jargons and getting them into a spiral of search engines where they finally forget where they started and what they were reading. Be careful of this syndrome and keep it simple.
  8. Make your posts creative with anecdotes and share your experience. People love to read and learn from your mistakes.
  9. Now once you have done with close to 10-15 posts on a area / topic. Move to the next ones.
  10. Do not try to experiment too much. Show come consistency and keep your audiences locked to what you write.

Don’t focus on having a great blog. Focus on producing a blog that’s great for your readers ~ Brian Clark

Why do you blog?

  1. … to be heard
  2. … to share your experience on a subject
  3. … to share the fun and learning
  4. … to air your opinion when you disagree
  5. … to use it like a diary and travel-log. Great way to look back.
  6. … to socialize and make this between close friends only
  7. … to reach as many people as possible with your ideas
  8. … to use it like an marketing engine and position your product
  9. … to get potential clients for a product / services company
  10. … to change something I think can be better
  11. … to make money. There is no shortcut here :) … Personally I haven’t liked the idea of ads till date over my blog / website. I think it will be the case for a while.
  12. … to reflect your inner self. Let that inner voice be heard.
  13. … to let your mind wander and write as you think. It is freedom of expression.
  14. … to get reactions on things that you believe otherwise.
  15. … to write something which we never get to write. I started writing and this has helped me to become a book writer way later (after 7+ yrs). I am still learning. This is your playfield.

Final words

Blogs are whatever we make them. Don’t box your thoughts, think as if there is no box to contain your thoughts. Blogs need to be natural, true to what you are, open, opinionated and ultimately must feel we are here to share. Thanks for reading this far. Do feel free to pass your comments.

Success is the sum of small efforts, repeated day in and day out ~ Robert Collier

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This entry was posted on Wednesday, January 30th, 2013 at 08:30 and is filed under Personal. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

30 Responses to “Why do we Blog? Looking back …”

  1. Superb post Vinod sir. Your blog inspires me a lot. I really love the way you and Pinal sir blogs. Need to improve the same in myself too. IMO, blogging is just not what we share but an art.

  2. […] Why do we Blog? Looking back … […]

  3. Dugi says:

    Very nice post and lot of summary for the Blog World!
    Thank for the post.

  4. Vishal Pawar says:

    Hi Vinod Sir .. Just read your blog “Why do we Blog? Looking back …”.. i end my blogging in Nov 2012 :( .. But really your trully inspiring and beautifull content of thought which come togheter and hit my head again .. I am started thing of my blog right a way .. Really thanks.. you made me cry sir , this is exactlly what i thought before i start my blog !! Love you sir !

    • Vinod Kumar says:

      I am glad to hear you are back to blogging ways. There is no end to learning and sharing. Thanks for your kind words and the time to comment.

  5. siva says:

    Hi Vinod,

    Table partitioning was not support in standard edition?
    Msg 7736, Level 16, State 1, Line 19
    Partition function can only be created in Enterprise edition of SQL Server. Only Enterprise edition of SQL Server supports partitioning.

    But we are using standard edition. Is there any way ? Please suggest us again we have to move Enterprise edition you know right its long process.

    Is there any suggestion please suggest us.

    • Vinod Kumar says:

      Siva – Partitioning is an Enterprise Edition feature ONLY. There is no workaround to this.

      If you need to create the same behavior then there is tons of custom code via Application based routing and partition that can be implemented. I am not a big fan of this mode though. If you want to get real benefit of partitioning then move to Enterprise Edition.

  6. Rahul Singi says:

    Nice blog Sir, I started blogging a year back, thinking that this will help me in future and from this post I can learn some good tips.

  7. Anup Warrier says:

    Great post Vinod ! You are one those person from whom I got inspiration and started writing myself. I share what I learn, and that learning might be helpful for someone !

  8. Madhivanan says:

    Good post Vinod. I started blogging primarily to share my knowlegde to others.

  9. Naga Sirisha Myneedu says:

    A great post Vinod. Very true! I personally believe learning is on-going and endless. I am quiet new to the concept of blogging. Nevertheless, I really enjoy reading your posts :) Thank you for keeping the posts informative and interesting.

  10. Ramu says:

    wer i get ssis interview questions any books 4 that

  11. Sam Lester says:

    Vinod, this is an incredible way of describing this medium and I absolutely agree. I’ve been answering customer questions in the SQL Server MSDN forums for nearly a decade and blogging for the past year. Both outlets offer a wonderful way to provide knowledge/content and great community interaction, but I love the options you provided in the “What will be the content?” section. It is incredibly difficult to attempt to provide online content that is completely new. When I started blogging, I decided that my approach would be to blog about topics that I am interested in and see where it goes. The result is some entries with a great following and others with minimal following. Great advice and verbiage, find what you are interested in, continue to share it, and evolve based on the feedback.

    Great blog and insight!
    Sam Lester (MSFT)

  12. Good one Vinod Sir !!! I got motivated to write a blog, after seeing you all guys’ at BDotNet, for a while I went on mute, urging to resume and write after reading this post. You inspire always in the world of learning and sharing

    • Vinod Kumar says:

      Start but don’t stop. Glad to hear you want to start all over again. Being consistent is difficult, but give it your best shot this time. All the best and thanks for dropping a line.

  13. Pinal Dave says:

    Great great blog post from Vinod today!

    This is one of the best blog in recent time.

    Vinod you are my idol for blogging too – just stating it for records.

  14. Anish Shenoy says:

    This is one of the best reads…:).. I started blogging this month and the inspiration was your blog and Pinal sir blog. Really feel nice when i share something that i learn daily.

    Thanks for the blog post and some ideas that i can use.

  15. manasdash says:

    I was inspired by your blog and started mine and wrote when ever I thought I can share something. I believe that its an asset for me,I keep this learning saved for rainy days :)

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